AAPL vs MSFT: AI Stock Comparison

Apple Inc. vs Microsoft Corporation: AI exposure, key metrics, next earnings dates, upcoming catalysts and risks — every number linked to its source.

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$MSFT scores higher on AI exposure (4/5 vs 2/5) under our published rubric. The score measures how directly each business is tied to AI, not which stock to buy.
⏱ Next catalyst: Not enough tracked catalysts to compare.
$AAPL
Apple Inc.
iPhone maker adding Apple Intelligence features.
$MSFT 🏆
Microsoft Corporation
Azure cloud, Copilot and a deep OpenAI partnership.
AI exposure score⚡⚡⚡⚡⚡ 2/5⚡⚡⚡⚡⚡ 4/5
Shares outstanding14.53B
as of 2026-10-23 · 10-K cover page · SEC filing
7.43B
as of 2026-10-22 · 10-Q cover page · SEC filing
CategoryHyperscalers & platformsHyperscalers & platforms
Key metrics
Revenue (latest fiscal year) $478.83B
10-K period ended 2026-09-26; +15% y/y · SEC filing
Gross margin 48.8%
Gross profit / revenue, same fiscal year · SEC filing
Operating income $158.06B
Same fiscal year; 33% operating margin · SEC filing
Revenue (latest quarter) $92.28B
10-Q period ended 2026-09-30; +19% y/y · SEC filing
Gross margin 67.8%
Gross profit / revenue, same quarter · SEC filing
Operating income $45.91B
Same quarter; 50% operating margin · SEC filing
Next earningsNot yet announced / not on our calendarNot yet announced / not on our calendar
Next catalystNot yet announced / not on our calendar
Nov 17, 2026 – Nov 20, 2026
Microsoft Ignite 2026 (San Francisco) · source
Upcoming catalystsNone tracked
Nov 17, 2026 – Nov 20, 2026
Microsoft Ignite 2026 (San Francisco) · source
Dec 8, 2026 – Dec 13, 2026
NeurIPS 2026 (Atlanta; also Sydney & Paris) · source
Dec 9, 2026
FOMC rate decision + projections · source
Most recent reported
Nov 2, 2026
Apple Inc. reports quarterly results · source
Apple Intelligence rollout and on-device AI commentary. Revenue (fiscal year): $478.83B (+15% y/y), per 10-K.
Oct 28, 2026
Microsoft Corporation reports quarterly results · source
Azure growth and AI capex guidance set the tone for the whole AI trade. Revenue: $92.28B (+19% y/y), per 10-Q.
Key risks
  • “Issues related to artificial intelligence may result in reputational, competitive and financial harm to the Company, regulatory action, legal liability, and other adverse effects to the…” — 10-K risk factor (filed 2026-11-03) · source
  • “Global markets for the Company’s products and services are highly competitive and subject to rapid technological change, and the Company may be unable to compete effectively in these…” — 10-K risk factor (filed 2026-11-03) · source
  • “Our cloud and AI strategy requires substantial investments and depends on evolving customer demand, technological developments, competitive dynamics, and regulatory conditions, any of which…” — 10-K risk factor (filed 2026-07-29) · source
  • “We face intense competition across all markets for our products and services, which could adversely affect our results of operations.” — 10-K risk factor (filed 2026-07-29) · source
AI angle

Apple's AI angle is on-device and private-cloud AI features that may drive device upgrades; AI is not yet a separately reported revenue line.

Microsoft monetizes AI through Azure AI infrastructure, Copilot subscriptions and model partnerships. Its 10-K calls its cloud and AI strategy a substantial investment that depends on customer demand.

Full analysis: $AAPL →Full analysis: $MSFT →

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